Luxury Life Body Butter. 360 campaign

https://luxurylifebutter.com/

OBJECTIVE: Idiate and produce the essential visual assets (photography and video) necessary to enable a comprehensive 360 campaign for the launch of the Luxury Life Body Butter brand. These assets will be utilized across various platforms including print, web, social media, email marketing, Amazon, Shopify, and Pinterest ads.

PROJECT DURATION: 3 weeks.

ROLE: Art director, photographer/videographer.

As an outsourced addition to the existing creative team, I collaborated with the Creative Director and the brand owners to refine the brand's aesthetic and formulate a comprehensive shot list tailored to cover the initial assets required for the brand launch. Subsequently, I executed the photography and videography, ensuring timely delivery of the requisite content as per the agreed-upon deadline.

DELIVERABLES:

  • (21) PDP images

  • (11) Editorial images

  • (8) 15-second unboxing videos

  • (1) 30-second video banner

TOTAL NUMBER OF DELIVERABLES: 41

Warm Compliments - editorial_1.jpg
DB_06559.jpg
Peach Smoke - editorial.jpg
Presidential-editorial.jpg
Intimate Dessert-editorial-option2.jpg
Luxury-editorial.jpg
FreshAttraction - editorial.jpg
Tobacco Vanilla - editorial.jpg